Recently, Beiersdorf (Thailand) Co. Ltd. set out to revamp the bottle design of its Nivea® body lotion. Our Global Co-Ex pressure-sensitive film played a key role in helping these plans take shape.
Beiersdorf selected Global Co-Ex™ film as the best solution for its new curvy bottles. This matte clear product not only conformed well to the bottle’s unique shape, but it also provided the reliability and shelf appeal that Beiersdorf wanted.
Based on sales to date, the decision to switch to Global Co-Ex film is shaping up to be a success for Beiersdorf and Avery Dennison.
Source: Avery Dennison
Source: Avery Dennison
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